11h • General discussion
You can't create urgency in high-ticket sales. You can only reveal it.
Most closers panic when the buying cycle stretches into weeks or months.
They start adding deadlines, discounts, or "limited spots", anything to manufacture momentum.
But here's what shifts everything:
Urgency already exists.
It's in the cost of waiting.
In the quarterly target slipping.
In the problem compounding daily.
The conversation's job isn't to create it. It's to make it visible.
Ask about consequences, not commitments.
Map what inaction costs them, not what action costs you.
Long cycles don't kill urgency, unclear stakes do.
Pressure says, "Decide now."
Urgency says, "You've already decided. Let's not waste time pretending."
When they see what waiting actually costs, the timeline takes care of itself.
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You can't create urgency in high-ticket sales. You can only reveal it.
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