Oct 4 • 💬 General
“Why Most Automation Agencies Stay Stuck at Freelance Level”
I keep seeing automation agencies fall into the same trap:
They chase every client, build every custom workflow, and then wonder why they can’t scale.
The truth is — automation doesn’t scale if your delivery doesn’t scale.
The agencies that break out do 2 things differently:
1️⃣ Productize 70% of their delivery → same backbone, repeatable systems.
2️⃣ Customize only 30% → the part that makes clients feel it’s built “just for them.”
That’s how you go from being “the Zapier freelancer” → to running a real automation company.
My take: until agencies make this mindset shift, they’ll always be stuck grinding project to project.
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“Why Most Automation Agencies Stay Stuck at Freelance Level”
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