Sk169: 𝗬𝗼𝘂'𝗿𝗲 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗰𝗵𝗼𝗼𝘀𝗶𝗻𝗴 𝘄𝗵𝗼 𝘁𝗼 𝗵𝗮𝗻𝗴 𝗼𝘂𝘁 𝘄𝗶𝘁𝗵.

You're choosing who you'll become.

The five people around you most often are a physical sign of who you're investing in. Evaluate this every single time you make a decision about where you're going.

Do you want to become them? Do you want to invest in them?

Building a business works the same way.

Attract and invest in people you actually want to become — or learn from. Clients. Team. Collaborators. All of them.

𝗛𝗲𝗿𝗲'𝘀 𝘁𝗵𝗲 𝗯𝗿𝘂𝘁𝗮𝗹 𝘁𝗿𝘂𝘁𝗵:

Your ideal client profile isn't just about who pays. It's about who you'll enjoy serving. Your hires aren't just about skill. They're about who you want in the room when things get hard.

Last night I could've chosen sleep. Work. Santa Claus duties.

Instead I chose investing in my daughter's relationships and enjoying my son. I made sure the ones at home got my full attention.

That's the decision I make, every time.

Look at who's by your side.

Who's behind you holding up things you've already built.

And who's in front of you that you're following.

They're your compass for where you're headed.

👇 Drop one person you're intentionally keeping close right now — and why.

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