19d • General discussion
Sk166: The constraint killing your revenue (it's not what you think)
Which constraint is eating your revenue right now?
A) Attracting your ideal client
B) Competing on price
C) Retaining great staff
I broke this down on the Body Beauty Show (242K views) — but here's the part I want YOU to really sit with:
It's B. But not how you think.
Stop competing on price by raising yours. 30%. Now.
Here's why this changes everything:
Low prices keep you stuck in the dollar conversation. "Is this worth $50?" "Can I get it cheaper somewhere else?"
Raise your price and you force a completely different conversation. Now you're talking about pain points. About how badly they want this fixed. About the transformation they're desperate for.
And people in pain? They pay to fix it.
What happens when you raise the stakes:
• Ideal clients? Only people with real problems pay premium prices. Discount hunters leave — and good riddance.
• Staff? Better margins = better pay + meaningful work. They're solving real problems, not churning through cheap appointments.
• Price competition? You're not even in that conversation anymore.
When you raise your price, you're not just charging more.
You're changing what you sell.
🎧 Full episode here: https://www.youtube.com/watch?v=kNfaD481420
Drop your answer below — which constraint are YOU battling most right now? Let's troubleshoot together.
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Sk166: The constraint killing your revenue (it's not what you think)
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