I realized something the hard way recently.
When I started posting on YouTube, I put almost all my energy into the content itself (scripting, filming, editing) and treated everything else as an afterthought. If the video was good, I assumed people would click.
They didn’t.
It took me a while to accept that YouTube doesn’t reward effort… it rewards clarity. If the title and visual don’t clearly communicate value in the first second, the video never really gets a chance.
That mistake slowed my progress, but it also changed how I approach every upload now. I’m more intentional about how the video is presented before it ever goes live, not just what’s inside it.
Still learning. Still adjusting. But that shift alone made me look at YouTube very differently.