Did you just stop? Hey there 👋
Figuring out how to stop the scroll is the key to unlocking high performing videos. You could have content that checks all the boxes....
✅ Has added value
✅ Cut's through your competitors noise
....BUT still doesn't perform as well as you'd hoped or as well as it could have, and there is a reason why. You aren't hooking in your audience!
The first 3 seconds of any video/ad are your most important. You need to find what works best for your audience and what captures their attention. There are a number of ways to STOP the scroll, but some of the most powerful techniques are:
💪 STRONG visuals
😱 Something that SHOCKS the viewer
❓ OR even posing a question
Test out some of these techniques and let me know how you go! Feel free to drop a question so that we can STOP your audience right in their tracks.