Some of my most meaningful interactions happen while providing services for my memory care clients. Strong communication skills are essential—not just for you, but for your clients as well. One of the biggest lessons I’ve learned is that communication comes in many forms. Reading body language and noticing subtle shifts in behavior can make the difference between earning the trust of a wary memory care client and being unable to complete a needed service. When treated with respect, dignity, and genuine care, most clients will relax into your expertise and allow you to complete services they may have otherwise resisted. It can feel intimidating to work with a client who is unsure or hesitant, but remember that many of these services are essential to the well-being of individuals who can no longer perform their own self-care tasks. Another common challenge for stylists working in memory care settings is navigating the repetitive behaviors and conversations that can occur with clients who have dementia or Alzheimer’s. A person’s ability to communicate can vary widely and may even change from day to day. Some clients may not speak at all, others may communicate only through nods or gestures, some may repeat the same questions or stories, and others may hold a conversation with little indication of memory loss. The saying "patience is a virtue" really rings true when working with clients dealing with dementia.