Once hooked, NEVER leave!
Once you have one single reply from a lead, I want you to NEVER let go of him!
Let me tell you a quick story:
There was this online coach who helped fitness influencers. He was a small guy (as in followers) who didn’t have a great online presence, less then 1k followers. What he did was insane. Although he wasn’t the guy who had the most amount of credibility, he still reached out to the big fishes, in this case, Alex Eubank. He has been sending follow ups for A YEAR straight without a single reply from Alex, but eventually, he signed him.
This is ofc an extreme example, but once you got a lead, never let them go.
Keep following up
Keep engaging with them and sending valuable videos
Just make sure that you always stay within their bubble
Once in there, never leave
I don’t care if it take years, but never give up on a lead, eventually you will sign them
Follow up = key
How much do you follow up with people?