Nov 4 (edited) • General discussion
BEFORE: 2 sales AFTER: 30 sales
In 2005...
I joined a paid forum for affiliate marketers.
(A forum was the "community" back in the day.)
The owners did something really smart.
They had a section of the forum where you could go in and pitch products.
It was smart because it kept the pitches out of the rest of the forum.
Despite the forum being full of buyers...
Most people who posted their pitches made ZERO sales.
There were some really talented copywriters in there.
I tried my hand at it too.
I'd post picture-perfect posts:
*Here's what I got
*Here's what it will do for you
*Here's why you need this now
Blah...
Blah...
I MIGHT make one or two sales.
Then...
Because I LOVE to experiment.
I decided to throw out most of what I knew about copywriting.
And do what came naturally...
Like in a conversation.
Instead of a big long azz sales pitch (which I'm not really against, but the timing needs to be right.)
👉I opened a CONVERSATION for IOIs
👉I then CONTINUED the CONVERSATION
👉THEN I would make an INVITATION
This was such a HUGE breakthrough...
I still remember most of the numbers TWENTY YEARS LATER...
The first product I did this with was a Google Ad Spy product, for which I got a $ 30-per-month commission.
Here's roughly what happened:
💥I opened convos with roughly 50 people (from ONE post)
💥40 became "leads."
💥THIRTY PEOPLE BOUGHT!
I remember the numbers because I remember I got $900 per month from that one convo opener campaign.
The PRINCIPLES still work today!
Because while Myspace, Tumblr, Squidoo and so many other things are in the rear view.
Psychology doesn't change much.
When I get an IOI and open a CONVERSATION...
I can turn 50% or more of the IOIs into LEADS (Leads on Demand)
And at least HALF of the leads turn into customers. (Sales on Demand)
CURRENT EXAMPLE: Our first auction here in CFM: 9 out of 10 Flames are buying Leads On Demand and HALF of them are upgrading to Sales On Demand. (I think that'd be higher, but some folks have their sales process down and are pros already.)
I don't care if you use direct mail, run a community or you're an email marketer.
IOI ➡️CONVO OPENER➡️INVITE
Beats EVERY copywriting formula I've ever tried.
Whipped AIDA, PAS, FAB, BAB and more.
Tomorrow...
at 1PM Central...
I am walking 40+ Flames (and counting) through...
LEADS ON DEMAND
And how I get 10 to 15 times as many leads and customers from emails, posts, direct mail, and social media as most copywriting ninjas.
I've never had a "leads problem."
LOD and natural conversation is why.
Starting tomorrow...
...We will get IOIs and leads TOGETHER. (on our next meetup.)
There will likely be drinking games! 🍺
Then for Flames who aren't pros at turning leads into customers...
We will continue on with SALES ON DEMAND!
Everyone needs more leads for sure!
But...
When they wake up with 5, 10, 20 or 100 leads...(I have peeps wake up with 300 leads)
They will want to turn them into customers and sales.
I'm gonna show 'em how to do it ALL BY DM's...no sales calls.
❌NO G Doc Sales Letters either! (Take that G Doc Bros! 😆)
We are about full up just from one auction!
But...
If you want?
👉I could probably squeeze you in?
👇
👍I need more leads only. Plz squeeze me in for $50!
👍👍I need leads and sales. DM me deets on LOD and Sales on Demand.
👎I'm good with both homie!
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BEFORE: 2 sales AFTER: 30 sales
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