Look at your business expenses from last month.
Now ask yourself: "Can I tell a story about where my money went?"
If your tracking looks like this:
- Business stuff: $8,450
- Various things: $2,100
- Other: $1,500
You have no idea where $12,000 went. Your books aren't giving you any insight.
But if it looks like this:
- Marketing: $3,200
- Software: $1,800
- Subcontractors: $4,500
- Office Supplies: $400
Now you have a story. You spent heavy on marketing this month, your software costs are consistent, and you outsourced more work than usual.
That's the difference between data and insight.
Today's challenge:
Look at your expenses from last week. Pick your 5 biggest transactions. Write down what each one was actually for (not just "business expense").
Just 5 transactions. Takes 5 minutes.
This is how you start getting clarity on where your money actually goes.
Who's going to do this today? Reply "DONE" when you finish 👇🏾