Ep 20 Long Form Content Framework
As y'all know, this year I'm going to conquer YouTube!
To do this I've stolen the secrets to making long form educational content that converts from the kings Alex Hormozi and Ed Lawrence which I shared on this call.
We covered:
  • How to get people to even want to click on your video - Title and Thumbnails
  • Getting them hooked with a banger intro
  • How lay out your meat and potatoes (the body) to effectively convey your message
  • One of the key's to being perceived as an authority figure - leaving your audience with a framework
  • and how to set of a chain reaction of you viewer continuing onto more of your videos via suggested next watches.
You can find my long form video framework here in the link that ill keep updated as I continue to refine it.
Anouk also ran us through her awesome brand guidelines that she developed after being inspired by Alex's Branding presentation on our last deep dive.
Hope you are crushing it and ill see yous next week.
1:03:18
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Luke Sartor
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Ep 20 Long Form Content Framework
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