I do the work I can with a toddler under foot… so when she obsesses for days over “muddy puddles” I use her excitement to my advantage. She sat and watched for 35 minutes as we cut out “muddy puddles” today. I had enough fabric for six sets of three. The first one goes to the commissioner (the toddler), one goes to the photographer, and the rest get inventoried and eventually listed. It’s a test run. We’ll call it limited edition, or limited run and take notes on the analytics. I have to decide if it’s worth storing an entirely new color of felt.

It's not really the end of my week today... It was my stepsons 10th birthday so I made Wednesday and Thursday family days instead of work days. I frontloaded the week. I made 5 weeks of homeschool curriculum for my toddler and then listed it in my digital Etsy shop. I built a website, because after sixteen years of relying on Etsy I realize that I NEED to have a direct line to my audience and customer base. I created a couple email campaigns and Pinterest funnels to build an email list, and I checked in with my top five communities on Skool. Then I took a day to rest. I slept in as long as the toddler and baby would let me. I did a load of laundry. I ordered pizza. I only worked on projects for the kids. Both girls got a pair of kitty ears made out of felt, and my stepson got his own personal set of plush knives for his birthday. He's been running around the house cosplaying "Among Us." After all the stuff for the kids was finished, I randomly asked, out loud, "what do I want to do now?" (because I talk to myself like that.) My toddler responded with "sew mommy. You want to sew." Making things for the kids is how I keep from burning out. Protecting energy is part of scaling too.

I am back at my desk again this week. Over the weekend I made a months worth of faith based homeschool curriculum for my toddler. She is getting really good at recognizing letters, and she traces them with her finger on dualingo ABCs so we're going to start doing tracing by hand and noticing small words. Goals for this week: I want to finish my spec sheet generator. I've got a new prototype product waiting for a photoshoot, and now would be the perfect time to build a "Bill of Materials" or BOM for it. When I make the next one I'll be able to film the cutting and sewing process, and then extract the steps I took. By the time I launch it I should have a solid SOP with materials, costs, retail pricing, wholesale pricing, and instructions on how to make it start to finish. It will be ready to hand to a contract sewer or a manufacturer.

I spend time in a few Skool communities consistently. Not casually. Intentionally. Each one solves a different operational problem for me. And I think it’s worth saying that out loud. None of these overlap. They’re tools on different benches. Pinterest Skool This is my traffic lab. I started sharing pins in the weekly games. I started posting weekly. Then almost daily. My monthly views moved from 400 to 1.6K.Clicks to Etsy followed. Small, but real. If you want to understand Pinterest as a system instead of guessing, this is where I’m practicing. 🔗 https://www.skool.com/pinterest/about?ref=f42a2415e19c4855945f40665e943aee AI Wonderland This is strategic thinking in costume. Daily prompts. Risk assessments. Customer profiling. Corporate concepts scaled down for small builders. One prompt alone pushed me to start building an email list and a backup site in case Etsy ever fails. That’s structural thinking. It’s Alice-themed. It’s run by someone from the intelligence world.It rewards people who like thinking deeply. Not for people who hate AI or hate storytelling. 🔗 https://www.skool.com/ai101/about?ref=f42a2415e19c4855945f40665e943aee BYOB (Bring Your Own Business)Women building businesses. High energy. Real frameworks. I’ve learned how to pitch. How to build offers. How to identify what’s actually marketable in my skill set. Brand-Made exists partly because of the sharpening I got here. If you want to make money and actually enjoy business conversations, this room moves. 🔗 https://www.skool.com/byob/about?ref=f42a2415e19c4855945f40665e943aee Etsy Digital Creators HubI don’t earn commission here. I share it anyway. This is beginner-friendly Etsy digital shop building. It’s directly responsible for me launching a digital shop.Which led to wallpapers.Which led to Christian wallpapers.Which led to homeschool curriculum.

I may or may not do a weekly wrap up regularly, but I figured tonight deserved one. This week, I did not accomplish my goals. Sometimes having two under two does that to you. What I did accomplish… several rounds of testing on the new AI models I’m training. I finally after a years and years of not doing it set up an email list for both of my companies. I’m actually really impressed and intrigued by the things that I can do with Mailerlite and I’m exploring that tonight after the kids go to bed. I set up my landing page for my digital company and I am almost all the way through building the thank you for signing up email that will automatically get sent out. I just have to zip the files I want to offer as freebies and get them uploaded.