14h โข Marketing Tools
Plaud = The Device That's Changing Trade Shows
๐ง๐ฒ๐ฐ๐ต ๐ง๐ผ๐ผ๐น ๐๐ฟ๐ถ๐ฑ๐ฎ๐: Badge scans give you a name, email, and generic details.
That tells you nothing: what they said, what they need, or how they feel.
But things are changing.
๐ช๐ต๐ฎ๐ ๐๐ ๐๐?:
Plaud.ai is a wearable AI recording device that clips right to your lanyard, shirt, phone, etc. It records your conversations, syncs to your phone, and delivers a full transcript, speaker-labeled notes, and AI-generated action items automatically.
๐ช๐ต๐ ๐๐ ๐๐ฒ๐ฎ๐๐ ๐๐ฒ๐ฎ๐ฑ ๐๐ฎ๐ฝ๐๐๐ฟ๐ฒ ๐๐๐ฒ๐ฟ๐ ๐ง๐ถ๐บ๐ฒ?:
No more scribbled notes. No more "I think he mentioned Q3." No more follow-up emails that sound like you forgot who you talked to.
After the show, drop every conversation summary into ChatGPT or Claude and ask it to flag the hottest leads, identify the top pain points, and suggest one piece of content to send the whole list.
What comes back is a sales intelligence report, a content strategy, and a follow-up plan. All in one shot.
Your booth is the best focus group you'll never pay for. Plaud captures everything that focus group is telling you.
๐ช๐ต๐ฎ๐ ๐๐ ๐๐ผ๐๐๐?:
๐ฒHardware starts at $159 (one-time).
๐ฒService plan runs about $8.33/month billed annually.
Worth every penny before your next show.
๐๐ผ๐ ๐ง๐ผ ๐จ๐๐ฒ ๐๐:
1. Clip it to your lanyard, shirt, phone, etc
2. Tap once to record when someone walks up
3. Tap again when the conversation ends
4. Review transcripts and summaries in the app
5. Feed summaries into your AI tool for follow-up and analysis
That's it. 10 minutes to learn. 30 seconds per conversation to operate.
I called this out in my chapter in *AI in the Field* (co-written with Alicia Lyttle) and I'm calling it out again here. It's my #1 recommendation right now.
What do you think about this technology on the show floor? How useful, or useless, do you see this being?
0
1 comment
Plaud = The Device That's Changing Trade Shows
powered by
skool.com/booth-boss-bootcamp-6684
A place where busy marketing pros come to work smarter, not harder. Trade show strategy, AI tools, weekly hacks, and a community full of heart.
Suggested communities
Powered by