Week 8 call is LIVE!!! · B2B Leads Lab

Week 8 call is LIVE!!!

Here you go folks!

Recording is live here

If I learnt anything from Luke on this call, it is that we HAVE to spend time making our list as PERFECT as we can do.

I just got off the phone with

and he spent a good couple of days tweaking our list, iterating, making sure the contact numbers were correct, tweaking again, etc etc.

We want to spend time here.

Other notes from the call...

"The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies" - it is required reading for us.
If you are hiring a sales person to do this, then STILL as the business owner make the first lot of calls yourself so you can feedback
Personalisation - Cedric's Napoleon outreach training we offer is killing it with personalisation. We can also do this with our letters
Don't give up. This will take time to get dialled in. Iterate on each mailing. When it gets dialled in, Direct Mail is GRAVY

Plus more!

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Week 8 call is LIVE!!!