Alright… welcome. Like actually welcome🌻 I’m really glad you’re here and I don’t say that lightly. Because people don’t end up in spaces like this unless something has already been bubbling under the surface for a while. Usually it sounds like, “There has to be an easier way to do this,” or “I love my work, but my brain is tired,” or “I keep hearing about AI and I know I can’t just ignore it anymore.” If any of that landed, cool. You’re in the right place. This community exists because AI is not the villain people make it out to be and it’s also not the magic wand the internet keeps promising. It’s a tool. A really powerful one. And when you learn how to work with it properly, it can genuinely make your business feel lighter. And I want to be really clear about this part. AI is not here to replace you. It’s not here to flatten your voice. It’s not here to make your work generic or soulless. It’s here to support you. To help you think things through when your brain is full. To hold ideas so you don’t have to keep juggling them. To speed up the parts of business that drain you so you can spend more time on the parts that actually matter. Most coaches and business owners I know are not short on talent or intelligence. They’re just carrying too much. Too many decisions. Too many tabs open. Too much responsibility sitting in one nervous system. AI can help with that. Like, actually help. Not theoretically. Not in a “someday” way. In a “wow, why didn’t I do this sooner?” way. That’s what this space is for. This is AI for Coaches & Creators. A place to learn, explore and experiment alongside other smart, capable humans who are building real businesses and want technology to support their work, not complicate it. In here, you’ll get to: 💡 See how AI is being used in real coaching and service-based businesses, in ways that save time and reduce mental load 🎤 Join conversations and sessions that are open, supportive and grounded in real experience 🔑 Access prompts, resources, and tools that are designed to help you think clearer, not overwhelm you

Authority Builder™ acknowledges the Traditional Custodians of the lands on which we live, learn and create. Here in Brisbane and Springfield, we honour the Yuggera, Jagera and Turrbal peoples and we pay deep respect to Elders past, present and emerging. We extend this respect to all First Nations peoples across Australia and to Indigenous communities around the world where our students, clients and collaborators live and work. May we walk with awareness, create with integrity and build with respect for the histories, cultures and stories that shape the lands we stand upon.

There’s a lot of language floating around the AI space that sounds more complex than it needs to be. Not because the concepts themselves are hard but because the way they’re explained often assumes a technical background or leans heavily on jargon. This section exists to do the opposite. You don’t need to memorise terms or “speak AI fluently”. You just need enough understanding to use these tools intelligently, make good business decisions and stay grounded in your role as the human in charge and so that we don't have to argue with our Chatty G's Think of this as orientation, not instruction. Agent An AI agent is an AI system set up to perform a specific role or task repeatedly, often inside a workflow. Think of it less as a chatbot and more as a specialist assistant with a job description. Agents matter because they reduce decision fatigue by narrowing scope and responsibility. Artificial Intelligence (AI) At its core, artificial intelligence refers to software designed to perform tasks that typically require human intelligence. That includes understanding language, recognising patterns, analysing information or assisting with decisions. In business terms, AI is best understood as cognitive support. It helps you think, organise, draft, analyse and accelerate but it does not replace judgement, experience or leadership. When AI starts making decisions for you instead of supporting better decisions, it’s being used incorrectly. Automation vs Augmentation Automation replaces a step entirely. Augmentation supports a human in completing it better or faster. Many people try to automate too early and lose quality or clarity. In most coaching and service businesses, augmentation comes first. Automation follows once thinking is clean. Bias AI can reflect bias because it was trained on human-created data. This is particularly important when generating content related to people, identity or sensitive topics. AI doesn’t have values. You do. Which is why responsibility, discernment and oversight always sit with the human using the tool.

I want to take a moment to set the tone for this space because how you experience a community is shaped very early by what it’s actually for. This is AI for Coaching & Businesses. It’s a free community, yes. But it’s not casual, noisy or surface-level. I built this space intentionally for coaches, consultants and business owners who are curious about AI and love business strategy but are grounded enough to want to use it properly. This isn’t about chasing tools. It’s about learning how to think with AI in a way that genuinely supports how you run your business. Most people don’t struggle with AI because it’s complicated. They struggle because they’re already overloaded. Their business lives in their head. The ideas. The plans. The decisions. The unfinished drafts. The “I’ll get to that later” thoughts. All of it sits on one nervous system, all the time. AI can help with that. Not by replacing your judgement or your experience but by taking some of the weight. That’s the lens I bring into this community. What this space is (and isn’t) This is a practical learning space. I share what I’m testing, what I’m seeing work and how AI can be applied in real coaching and service-based businesses. Not hypotheticals, not tech-for-tech’s-sake. You’ll see: Real use cases Clear explanations Prompts and frameworks you can actually adapt Honest discussion about what doesn’t work too This is not a pitch room. It’s not a hustle space. And it’s not about becoming “an AI person”. It’s about becoming a better-supported business owner. How I Hold This Community I run this space solo and I care deeply about keeping it useful, respectful and grounded. A few simple expectations so it stays that way: Share to help, not to impress Ask real questions. Curiosity is welcome here No spam or hard selling (You will be removed) Respect that everyone is learning at a different pace Credit ideas and people when you share them I’m here, I’m present and I do read what’s posted but the quality of the space ultimately comes from how everyone shows up.