The AI Marketing Guide Book: 10x Paid Advertising Strat w/ AI
Hey everyone, I have been in the lab like usual, working on some pretty cool things. I want to update everyone to let you know what I am working on for Opulence AI and for you guys! This past month my focus has been all about creating a reliable marketing channel to get consistent inbound customers. We created 3 easy to digest products that we are currently marketing, 1. Change Order Shield: This is a tool that allows contractors to draft up project specific change orders ready for a client signature all from their voice and their phone. 2. The Site Reporter: Creates daily logs and weekly client updates by having an agent SMS text crew members to gather what happened on each jobsite 3. Proposal Master: This product lets contractors know when a client is looking at their proposal so they can give a call to those prospects in a timely manner. I realized that in order to make a paid marketing campaign work, you need to have products to sell. Who would have thought. So that is why I have been pushing my development team to get these products bomb proof while I have been building out the marketing funnel. I have learned a lot. First of all I have been only using AI to create engaging video ads. These ads have been generating leads, no sales yet though. I believe this is because the first ads I created had a very unstructured offer, with out clear landing pages with checkout options. I have attached a new ad that I have created to this post, believe it or not I built and AI system that fully created and edited that video. So this time around I am recreating my whole campaign with 15 new ad creatives aimed at targeting specific user pain points and translating those into highly engaging AI video ads. Creating these ads is far too time consuming, so I did what any self respecting AI agency owner would do. I automated it. From the video concept research to the script creation, the video generation and the editing AND (you won't believe this) even the posting and monitoring to Facebook.