Before you spend a single hour making your course, do this. It takes 20 minutes. It will tell you whether people will pay for what you know. And it costs nothing. Step 1 — Go to Reddit. Search your topic + the word "help" or "how do I". Read 10 threads. Are real people asking questions you could answer? That's demand. Step 2 — Go to Amazon. Search for books on your topic. Look at the reviews — specifically the 3-star ones. What did readers say was missing? That gap is your course. Step 3 — Go to Udemy Search your topic. If there are courses there with 1,000+ students, that's not competition — that's proof of a paying market. You just need a different angle or a fresher approach. Step 4 — Go to YouTube, search for your topic. Look at the comments on the top videos. People asking follow-up questions, asking where to learn more, asking for the next step — those are your future students. In 20 minutes, you'll know three things: — Whether people are actively looking for this — What they're struggling with most — What's already out there (and where the gaps are) That's your course brief. Right there. Free. Try it this weekend and come back and tell me what you found. I'll help you figure out what it means. 👇

Let me show you something that genuinely surprised me when I first saw it. Udemy has over 70 million students. Not 70,000. Not 700,000. Seventy. Million. And that's one platform. There's also Skillshare, Teachable, Thinkific, Kajabi, Coursera, and a dozen others — plus the option to sell directly. Here's why that number matters for you: Even the most niche topic you can imagine — let's say "watercolour painting for left-handed adults over 50" — represents tens of thousands of potential students on a platform that size. You don't need everyone. You need enough. A course that sells to 200 students a year at £20 each is £4,000. Passive. Recurring. From something you made once. For most people reading this, that's not a business — it's a bonus. A side income that rewards knowledge you already have. The question was never whether anyone would buy it. The question is: are you going to make it available for them to find? What's the niche you think is "too small"? Tell me below — I'll bet you it isn't. 👇