Most chiropractors believe they answer “almost all” their calls. But industry call-analytics providers (Ruby, Tidio, GoAnswer) consistently show: “Small healthcare clinics miss between 25% and 45% of their inbound calls.” And here’s what most clinics never account for: 1. After-hours calls A significant number of new-patient enquiries come in: - Evenings - Lunch breaks - Saturdays/Sundays - Holidays If no one answers, people simply call the next clinic. 2. During hours when staff are busy Even during normal opening times, calls go unanswered because: - The chiropractor is in treatment - The receptionist is with a patient - They are processing payments - They are already on another call This is the single biggest “invisible leak” in most clinics. Example Clinic Inputs - 15 calls per day - 30% missed (industry average) - Some additional missed calls after hours - 15% of calls = genuine new-patient enquiries - LTV of a chiropractic patient: $400–$600 USD But what does this mean? 1. Missed calls per month 15 × 30% × 26 = 117 missed calls/month (Actual number is higher when you include after-hours calls.) 2. Missed new-patient opportunities 117 × 15% ≈ 18 new patients lost per month 3. Missed revenue 18 × $450 LTV = $8,100/month≈ $97,200/year Across typical clinics, the realistic range is: $50,000–$150,000 per year lost from missed calls, slow responses, and no coverage during or outside working hours. This is the easiest growth lever clinics ignore. No new marketing. No new ads. Just capturing demand that already exists. If you want me to run your exact number using your call volume and hours: Comment CALC If you want the online calculator: Comment LINK

The Ordinary World: €10k lost monthly to no-shows. The Call: “That’s a car every month.” The Refusal: Shrug. “That’s how it is.” The Mentor: I propose AI reminders. The Threshold: Skeptical "yes?...". The Tests: Patients reply “Thanks!” The Enemies: Staff fear replacement. The Approach: First full month report due. The Ordeal: He opens it, bracing. The Reward: No-shows cut in half. The Road Back: He announces it at staff meeting. The Return: Clinic thrives. Hero made one brave choice. 👉 Comment “quest” if you want your own saga!

The Ordinary World: Tuesday morning. Empty waiting room chairs. Three no-shows. The Call: “Why don't they turned up??” The Refusal: Receptionist sighs: “Patients forget. It’s life.” The Mentor: Somebody whispers: “AI doesn’t forget.” The Threshold: He tests it. Nervously. The Tests: Patients thank him for reminders. Staff cheer. The Enemies: His old voicemail machine sulks. The Approach: Friday evening chaos looms. The Ordeal: Phones ringing. AI calmly books. The Reward: No-shows halved. The Road Back: Accountant notices. Smiles. The Return: Clinic feels alive again. 👉 Comment “chairs” if this sounds familiar.