The question that changes how you price everything
Most automation builders are sitting on way more value than they're charging for. And honestly it's not their fault because nobody really teaches you how to price this work. You do what feels logical. You think about how long the build took, come up with a number that feels fair, the client says yes almost immediately and somewhere in the back of your mind you already know you left money on the table. The thing is your client doesn't care how long it took you to build something, they care about what their business looks like after the problem is gone. If your automation saves someone 15 hours a week, that's not a $200 project, that's a $1,500 a month conversation. The build is just the entry point and the outcome is where the real value lives. Before your next client call, sit with this: what does this problem cost them every month it goes unsolved? --- Drop your answers below 👇 1. What's the last automation you built and did you charge what it was worth? 2. Retainer or one time payment, what's been working better for you? 3. Where do you get stuck most, figuring out the value or actually saying the number out loud?