Avoid Being a Commoditized AI Business by Knowing These Principles
Helped B2B productized AI service entrepreneurs who were becoming commodities by letting AI make their intelligent decisions. The problem: they were using AI for everything - assumptions, predictions, strategic thinking. This approach kills long-term business value.
Someone posted about AI creating "the illusion of competence" - people slap ChatGPT content onto slides and feel brilliant without understanding what they're creating. My response: Using AI for extracting commoditized information only gains traction if you're first to market. Speed to market never builds long-term business.
Here's what AI can't do: Proper assumptions and predictions cannot be outsourced or automated. AI doesn't recognize patterns like humans do because it's not a natural adapter. Intuitive intelligence is not accessible to AI - it lacks the pattern recognition that comes from lived experience.
The consequence of AI dependency: You become a commodity. Non-obvious problems get extrapolated from inside conversations and require human pattern recognition. AI can give opinions, but opinions usually come from improper assumptions. You either achieve unique expert positioning or compete with AI selling the same thing.
What patterns can only humans see? Who humans communicate with, what they repeatedly do, and how obsessed they are - this makes up their identity. Repetition with these components results in proficient character. Only humans can have high-level understanding not accessible to AI.
The speed trap: Fast now is slow later. Slow now is fast later. Those who are trend-oriented seeking quick wins only succeed short-term. You get rich, but you don't get wealthy. You end up competing with humans instead of battling nature to solve human inconveniences.
How to sharpen human judgment: Use more judgment to sharpen judgment. Like any muscle, the less you train it the weaker it gets. In this age of AI, detachment from ego is more necessary than ever. Society doesn't understand the intellect required to make use of this highest form of leverage.
The framework: Data extraction - use AI. Commoditized information - use AI. Image generation - use AI. Administrative tasks - use AI. But never let AI make intelligent decisions for you. Retention, word of mouth, and algorithms won't work in your favor if you let AI replace your judgment.
Hope you found this valuable! :)
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Shashee Dean
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Avoid Being a Commoditized AI Business by Knowing These Principles
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