Why Billion-Dollar Companies Are Firing Then Rehiring Humans After AI Implementation
The headlines are everywhere: "AI makes billion-dollar companies lose business" and "Companies fire humans for AI, then hire humans again." Everyone thinks it's chaos, but what the crowd doesn't realize is this was completely intentional.
Are customers leaving because of AI? Yes, but only the emotional crowd focused on negative associations over real value. They hate that "AI is taking jobs" so they rationalize AI as bad regardless. The logical crowd sees this churn as temporary opportunity.
Here's what the crowd misses: Billion-dollar companies don't make random decisions. This hiring-firing-hiring cycle is strategic workforce optimization. AI isn't replacing human intelligence - it's speeding up implementation of already-validated processes.
The real strategy: Companies fire humans, implement AI for old workflows, then rehire humans for NEW processes meant to scale the business. Humans are better at validating new processes than AI. Once validated, AI takes over and the cycle repeats.
Newbie companies mess this up by using AI to fix proficiency constraints instead of process acceleration. AI works for commoditized, validated business models - but for innovative problems the market wants solved, you need human creativity first.
The future: Human work becomes short-term, accelerated cycles instead of long-term employment. Keeping humans around while AI replaces their processes is expensive. Firing and rehiring is more cost-effective - reputation is the only bottleneck.
Hope you found this valuable! :)
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Shashee Dean
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Why Billion-Dollar Companies Are Firing Then Rehiring Humans After AI Implementation
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