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5d • General Discussion 💬
The Cold Outreach That Actually Gets Replies
In the past: Sent 500 cold emails. 3 replies. All "no thanks."
New approach: 50 emails. 22 replies. 8 calls. 3 customers.
The difference:
1. Research the person - Found something specific: a tweet, podcast, project. Referenced it first.
2. Make it about them - Old: "We help companies with X." New: "I saw your post about struggling with X. Here's how I'd solve it."
3. Short. Really short. - 5 sentences max.
4. One clear ask - Not "check out website, book demo, or reply." Just: "15 minutes this week?"
5. Follow up with value - Follow-up 1: Case study. Follow-up 2: Useful resource. Follow-up 3: Direct ask.
6. Time it right - Tuesday-Thursday, 9-11am their time.
Cold outreach isn't dead. Lazy cold outreach is.
What's your outreach approach?
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The Cold Outreach That Actually Gets Replies
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