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4h • Wins 🌟
The 1% Effort Rule
Huge Win as I continue to apply the 1% effort rule daily.
The biggest lie I tell myself is "I'll do this when I have time."
Time never shows up. Inertia does.
The fix is the 1% rule. Not 1% better. 1% effort. The smallest deliberate action you can take on the thing you're avoiding.
In practice:
- Open the project you've been avoiding. Read one paragraph of the docs. Close it.
- Send one outreach message to one prospect on your list.
- Write one line of the email you've been drafting in your head for a week.
- Refactor one function. One. Then stop.
- Test one new tool you've been meaning to try. Hit one button. Done.
That's it. No streaks. No accountability hacks. No new app.
Three things this actually does:
1. Breaks the resistance loop. Starting is the hard part. The 1% bypasses resistance because there's nothing to resist.
2. Keeps the project alive. A task touched today does not decay into avoidance. A task ignored for two weeks becomes a different beast.
3. Compounds quietly. One paragraph a day is a finished doc by month-end. One outreach a day is a real pipeline by quarter-end.
The point is consistency, not volume. The mistake is thinking you need a clear afternoon and full motivation. You don't. You need 90 seconds and the discipline to stop after.
Try it on the thing you've been avoiding the longest. Set a 90 second timer. Do the smallest version of it. Close the laptop.
What's the thing you'd run this on?
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The 1% Effort Rule
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