Google came up to bat and knocked it out of the park.
Ever wonder why the narrative around AI hasn't shifted even though Google's stock is up 67% this year?!
(I should have bought GOOG instead of BTC)
Everyone's still anchored to 2023: OpenAI leads, Anthropic innovates, everyone else chases.
That story died somewhere between Gemini 3 and the TPU deployment numbers.
Here's what actually happened:
Gemini stole 8 percentage points of market share from ChatGPT in 12 months.
Developers are literally ripping out OpenAI integrations mid-project to switch models. This is why its important to use tools like Agentic Workers where you can easily change models
Anthropic just committed to over 1 million TPUs for Claude. They ran the numbers on H100s, Trainium, everything.
Google won.
By 30-40% better price-performance at the scale needed to train frontier models.
Think about what that means....
Google's the only company that owns the entire stack, from silicon to software to distribution.
When Nvidia raises H100 prices?
Microsoft's AI margins compress.
When Google raises TPU prices?
That's pure rent extraction on hardware they already amortized.
Microsoft has distribution but rents compute.
OpenAI has models but rents infrastructure.
Anthropic has models and... that's it.
Google has all the layers.
Google Cloud just posted high-growth profitability. Azure and AWS are still subsidizing AI workloads to buy market share because they don't control their compute costs the way Google does.
The market sees a search company having a good quarter. The fundamentals show an AI infrastructure monopoly that happens to print $200B annually in search revenue while building the compute layer every AI application will eventually run on.
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3 comments
Joel Cedano
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Google came up to bat and knocked it out of the park.
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