20d • General Discussion 💬
Best cold email sequence
Great cold email = great deliverability + great copy.
That’s the entire game.
Get those two right and meetings follow.
Here’s the 4-email flow I rely on:
→ The hero email
short. relevant. personalized opener.
clear value. small CTA.
60% of replies come from this one.
→ The trust builder
same thread.
add proof. case study. testimonial.
credibility without pressure.
→ The pivot
new subject line. new angle.
hit a different pain point in 3–4 lines.
resets attention instantly.
→ The goodbye
same thread as the pivot.
humble. light. human.
easy yes, even weeks later.
Cold email isn’t luck.
It’s structure, tone, and consistency.
👇 what part of your sequence needs work?
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Best cold email sequence
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