Our AI media buyer cut lead costs by ~20%.
Same offers. Same platform (Meta). Same business. Only difference: AI-generated creatives vs traditional images. ↓ 60-day results: AI media buyer (AI creatives): $16,708 spend → 395 leads → 107 appointments $42 CPL / $156 CPA Traditional approach: $18,660 spend → 354 leads → 95 appointments $52 CPL / $196 CPA ↓ What that means: • ~20% cheaper leads • ~21% cheaper appointments • More volume with LESS spend — This wasn’t just “better creatives.” The AI media buyer: • Analyzed ad libraries + winning patterns • Generated branded images using trained models • Launched and tested variations automatically • Identified winners based on real performance • Created new variations from winners • Scaled what works, cut what doesn’t No designer. No manual testing cycles. Just continuous optimization. — Most people try to find one winning ad. An AI media buyer keeps producing them. — If you’re still running ads manually… You’re competing against systems that improve every hour on autopilot. — If you want to test it on your campaigns, dm.