Google Business Profile package

Will this work for a new location of an established business? Things are slow at the new shop and I am looking for options. I understand my understanding is when you are ranking the inside pages (The new location is one of the pages on the Established Company's Website) it is best to rank the Home Page (Established Company) and move from there to the other pages. The new shop is looking for customers asap, lol. Right? Of course, so I thought since the new location has it's own Google Business Profile it would be a better option for being seen online and give the people searching a chance to call. The new location is so new they don't yet have Reviews. Let me know what you think the best way to go is. 1) Local SEO or 2) Google Business Profile or 3) ?

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Google Business Profile package