⭐The State Of AEO 8/21 - Live Website Analysis · AEO

⭐The State Of AEO 8/21 - Live Website Analysis

Even if AI uses traditional search to find sources it doesn't follow the same rules, we got some interesting data points about how AI looks for recommendations.

🚨And we even got time to get Technical with a: Live Website Analysis🚨:

📼-Here's your Call Recording

📃-Here's your Call Summary

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The staggering difference between traditional Search Engine Optimization (SEO) and the new reality of AEO. The data clearly shows they are not the same game.

AEO and SEO Are Not the Same: Our research reveals that only 51% of the sources cited by AI also appear in traditional Google or Bing search results. SEO has become a cat-and-mouse game of building backlinks to rank higher against Google's rules. AEO is fundamentally different.

AI Seeks Consensus, Not Just Rankings: AI answer engines don't simply pull the #1 search result. Instead, they act like a researcher, scanning a wide range of sources to find a consensus. They look for "topical, relevant sources" and gather recommendations from communities, directories, review sites, and industry-specific blogs to form an opinion on which brands are most credible.

How AI Recommends a Brand (The Two-Step Process):

1-Validation: First, AI goes to trusted, third-party sources (like industry blogs, review sites, and communities) to identify which brands are being discussed and recommended positively.

2-Information Retrieval: After identifying credible brands, AI then visits those brands' websites directly to "fetch the information that is required to build the answer".

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⭐The State Of AEO 8/21 - Live Website Analysis