12d • General discussion
Hormozi and the update
Hi guys, hope you’re all well. I recently came across this technique that Hormozi uses for creating ads — as you can see in the screenshot — where you create around 50 hooks, 5 bodies, and 3 call-to-actions, and then mix them to generate lots of different video variations. The idea is to reduce ad fatigue and keep things fresh on Meta.
I think it probably works well, but I wanted to ask: how does this approach hold up after the Andromeda update? Since the update requires more creative diversity for the algorithm, I’m wondering whether this method is still effective or if it needs adapting.
Would love to hear your thoughts!
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Hormozi and the update
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