The second something becomes “every day” or something you have to do… your body pushes back. You tell yourself you’ve lost motivation. But actually, it’s more likely a consistency issue. This shows up for me a lot. I want to build something steady. In my case, a business. But it could be anything, eating well, exercise, a habit you care about. I want progress. But consistency often feels heavy. Not supportive. And when that happens, I start thinking there’s something wrong with me. There isn’t. A lot of the problem is how consistency is framed. We’re told it means doing the same thing every single day, no matter what. I really struggle with that. Especially when consistency involves other people. Because then it can start to mean: - being available when you don’t have capacity - showing up even when you’re exhausted - carrying others emotionally - having no clear end point It can feel binding. Like saying “I run every day,” even when you wake up tired or run down. So you push past your limits because that’s now “who you are”. Or being the rock for everyone else, all the time. At some point, the body says no. For me, when something feels endless, my motivation drops fast. I need structure. I need an end. When my body hears forever instead of contained, I get stuck. And this shows up physically. Before starting, I feel resistance. A heaviness. A real “I don’t want to” in my body. Things that once felt exciting can turn into apathy. Or irritation.Or agitation. There’s often an urge to pull away or stop altogether. This isn’t laziness. It’s self-protection. So here’s what I’m experimenting with instead. Consistency doesn’t have to mean endless. You can decide: “I’ll do this for 7 days.” Or 30 days. And then reassess. Not “I’m doing this forever”. I noticed this recently in a challenge I was doing. It had a clear time frame… until it didn’t. Suddenly it felt like something I’d be doing forever, and my whole system pushed back. So now I make things finite, contained, and complete.

I’m on my way home after the most incredible 10 days in Mexico City with my two adult daughters — one of those trips that truly fills your cup. We wandered the streets of Roma Norte and Condesa, soaked up the culture and history of Coyoacán, and spent time at the Frida Kahlo Museum. If Mexico City isn’t already on your bucket list, move it way up — it’s magic. Because of travel, it’ll take me about 72 hours to fully land back home, so responses may be slower than usual. Thanks so much for your patience. I’ll be resuming more activity in the community after December 29th, and I’ll see you then. Wishing you a peaceful, joy-filled holiday season ✨I can’t wait to see all the incredible things you’ll be creating in 2026 as we continue building businesses that honor your experience, your energy, and your vision. 💛 Brenda

what would it be? Not a pitch. Not a link. Not a “do this or else” post. Just genuine support—from your lived experience. It could be: - a helpful hint you wish you’d known sooner - a simple business practice that made things easier - a mindset or mindfulness shift that helped you stay grounded - a nutrition or health habit that supports your energy - a tool or routine that reduced overwhelm - or something that helped you feel more like yourself again while building a business ✨ Especially inviting our Level 1 members to jump in here.If you’ve been quietly reading, this is a beautiful place to show up—no pressure to be polished or profound. Think of this as: “If I could put my hand on another woman’s shoulder and say this helped me, it would be…” Drop one thing below. No explanations required (unless you want to).Just real support, from one woman to another. I'll go first and drop mine in the comments.

Not the goal — the plan. Are you focusing on: 1️⃣ Content 2️⃣ Community challenges 3️⃣ Summits (hosting or contributing) 4️⃣ Paid ads 5️⃣ Posting daily 6️⃣ Direct outreach 7️⃣ Something completely different? Drop your number (or mix of numbers). Always curious how other people are approaching growth 👇

If you slowed down for 30 seconds right now, what do you think you’d notice?