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Owned by William

Margin Makers

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We help business owners stop burning out by giving them a clear system for what actually grows the business.

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3 contributions to PricingSaaS
Where does your product catalog live?
One of the hardest things to sort out in pricing seems to be wrangling the product catalog. Sales need it in CRM/CPQ systems. Finance need it in Billing/ERP systems. Product/Pricing need it in ... where? When products have usage-based pricing or entitlements, many ERPs can't handle it, and the product catalog spreads into a third system that handles usage, credits, entitlements, etc. We see how this crosses organization boundaries, lacking a single clear owner, and keeping everything in sync becomes super important - and very difficult to keep 100% correct over time. And most likely, someone in your organization is using Excel in some part of this process. Curious to hear how others split the product catalog, both horror stories and success stories.
2 likes • 23h
Service company here. Our CRM is linked to Monday boards so the source of truth is at the CRM level, with VP's approving the deal before pushing it through. This way, each team has its own board that pulls the relevant details. Product catalog can be large if the sales process and billing is built for the delay. Our usage-based scopes are billed the following month and tracked by each ops manager. They track it because it cuts into thier P&L's / bonuses. Often c-suite want to automate everything into one system and api link those few together also. This can be a mistake. Manual boards connected by a single source of truth that require certain department heads as needed force teams to focus on what drives growth and prevents automation effects. Automation usually means "I can forget about it now". Once we adjusted our agreements to "Core Recurring" + "Usage Additional Costs" This allowed us to keep it clear to the client and our teams. We have a large tech stack held together by manual department boards & tied incentives. Once the team understands what they own and why it benefits them, system hopping usually is not the issue. @Jonas Wallenius
Optimizing Pricing Plans with a Revenue Simulator
I feel like revenue simulators are the most underrated pricing research method -- you get insights similar to A/B testing but without needing deep pockets and a huge customer base to test against. More of the teams I work with have been asking to run simulator projects recently, for stuff like introducing a new pricing plan, optimizing their recommendation engine, launching optional add-ons, etc. Especially with so much pricing experimentation going on around AI feature releases, it feels like revenue simulators are kinda having their moment right now. I put together a detailed example (with plenty of GIFs and screenshots) showing how a revenue simulator works, how you set up a study like this, and what kind of outcomes you can expect to get it: https://fullstackresearcher.substack.com/p/how-not-to-price-your-new-ai-feature
Optimizing Pricing Plans with a Revenue Simulator
0 likes • 23h
@Daniel Kyne This is a great post.
Is there a perfect amount of pricing plan tiers?
I have spent a lot of time digging into our DoWhatWorks database of A/B tests from the top brands in the world to answer this question. It's a complicated one, with variance by industry and many other variables. That being said, in general, here are a few takeaways from the data... - 4 pricing plans seem to be a sweet spot that performs well for most brands and wins against 1, 2 or 3 plans - 2 pricing plans, seems to have a slight edge over 1 or 3 pricing plans. - 5 pricing plans often wins over 1, 2 or 3 pricing plans. Below you see a test from DirectTV where they tested into 4 pricing plans over 2. Again, there is a lot of nuance here, but some interesting directional guidance.
Is there a perfect amount of pricing plan tiers?
0 likes • Dec '25
@Casey Hill I wish skool had 4 options.
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William Porter
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3points to level up
@william-porter-6289
Revenue Operations Director for 100M Firm | Top 10 Business School | ex Y-Combinator W23 | 3x Founder

Active 3h ago
Joined Dec 18, 2025
Houston
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