How to Start a Podcast on Substack (The Simplest Way for Coaches)
If you’ve been thinking about starting a podcast but keep stopping yourself because of tech, hosting platforms, or overwhelm - Substack might be exactly what you’ve been looking for. One of the biggest misconceptions about podcasting is that you need more tools. In reality, you need fewer. Substack lets you start a podcast inside the same platform you’re already using to write, publish, and grow an audience - without paying for podcast hosting or managing complicated integrations. Why Start a Podcast on Substack? Substack podcasting works especially well for coaches, spiritual entrepreneurs, and creators who want visibility without becoming influencers. Here’s why: - You don’t need separate podcast hosting - Your podcast automatically generates an RSS feed - Episodes can go out to Apple Podcasts and Spotify - You can publish audio, video, and written posts from one place - Your content gets distributed inside the Substack ecosystem In other words, you create once — and let Substack do the heavy lifting. 👀What “Starting a Podcast on Substack” Actually Looks Like Starting a podcast on Substack is not about building something massive on day one. It’s about consistency and clarity. A simple setup looks like this: - Create a podcast section inside your Substack - Publish an audio or video post - Turn on podcast distribution in settings - Let Substack handle the RSS feed - Optional: connect Apple Podcasts and Spotify That’s it. No complex dashboards. No third-party hosting fees. No jumping between platforms. Video & Audio & Writing (Without Extra Work) One of the most powerful things about Substack podcasting is that you don’t have to choose one format. You can: - Upload a video - Add a separate audio file for podcast listeners - Include a written post for readers This means you’re meeting people where they already are - whether they prefer to watch, listen, or read - without creating separate content for each platform. Do You Need a Big Audience to Start?