Going to try warm outbound
I was up until 3 AM last night going through all my old customer invoices and copying contact information into Jobber along with all relevant job notes Now, for the next few weeks, I want to try calling all my customers from last May and June to see if they're interested in booking early in exchange for a discount I want to try this for a few reasons: - Calling previous customers costs $0 and will reactivate them more effectively than ramping ad spend - It's a little slow right now and I'd love the cash flow - I want to minimize the chance that they somehow end up choosing another provider -- unlikely, but still possible - I turned down like 100 jobs last year during peak season because I was too busy; I don't want that to happen this year if I can help it. I'm pretty optimistic about this. I know I won't get a flood of bookings, but even if 10 out of 100 people book, it will make a big difference in the future.