📱 Choosing the Right QR Code for the Situation Matters Not all QR codes are created equal. If you're meeting someone one-on-one at a networking event, coffee shop, meetup, or in-person conversation, a branded Logo QR Code is often the perfect choice. Your logo grabs attention, reinforces your brand, and creates a more memorable first impression. But what if you're promoting your community at a larger event? My friend @Nick Nebelsky is headed to a World Cup game, and if you've ever met Nick, you know he's a master promoter. He understands that when you're surrounded by thousands of people, visibility and simplicity matter. That's why a large, traditional black-and-white QR code is often the better choice for crowded environments. Why? Because high-contrast black-and-white QR codes are generally easier to scan from greater distances. The farther away your audience is, the more important scan reliability becomes. A simple rule: ✅ Close-range sharing = Logo QR Code ✅ Large crowds or long-distance scanning = Traditional Black & White QR Code The goal isn't just to look good. The goal is to make it as easy as possible for people to connect with your community, profile, or offer. Every extra bit of friction reduces the chances of someone taking action. 📸 Speaking of large-event QR codes... The image of Nick is AI generated, but it will work if you scan it from your desktop. Take a scan and see where it leads. 👀 Don't spoil it for everyone else—drop a comment with your first impression after you land there.👇

I've made a small change to Bio Builders that I think will encourage more sharing and collaboration. Starting today, you'll see a new category called Promote. Unlike many communities, self-promotion is welcome here—as long as you're sharing one of the things we focus on inside Bio Builders: 🔗 Link-in-Bio Pages 📱 Logo QR Codes 🎨 Canva Flyers The goal isn't to create a place for random link drops. The goal is to give members a place to showcase what they're building, get feedback, inspire others, and discover new ideas. If you've created something you're proud of, I want to see it. To kick things off, I have shared an example of how I use a Canva flyer to promote one of the hottest Skool communities as an affiliate. What will be the first thing you share in 🚀 Promote?

I wasn’t ranking at the top for searches like: ❌ “Link-in-Bio” ❌ “QR Code” So I made ONE simple change… I added those exact keywords into my community description. That’s it. Within one hour, my community catapulted to #1 for BOTH keywords. 🔥 This is your reminder that Skool search is paying attention to relevance signals — and your description matters WAY more than most people think. If you want more discovery inside Skool: ✅ Add the exact keywords people search for ✅ Put them naturally in your description ✅ Mention your niche clearly ✅ Don’t try to be clever — be searchable A lot of creators are naming communities with branded names only… …but users search for SOLUTIONS. People search: 🔍 “digital business cards” 🔍 “local SEO” 🔍 “link in bio” 🔍 “lead generation” 🔍 “QR codes” Not: ❌ “The Freedom Circle” ❌ “Growth Masters” ❌ “The Inner Lab” This small tweak can completely change your discoverability. SEO for communities is becoming VERY real. 👀 What keywords do you want to rank for? Drop them below!👇

Your phone is one of the most-used tools in your business. What's currently on your lock screen or home screen? • Family photo? • Favorite quote? • Your business logo? • A community QR code? • Something else? Drop a screenshot below (if you're comfortable sharing it) and tell us what it means to you. 👇

Huge welcome to the incredible dads joining us from Skool Dads! Led by the powerhouse duo @Ryan Carnohan and @Brian Walsh, alongside an incredible crew including @Michael McNeley , @Chris Coulter , @Liam Lebeter , @Pat Smith , and @James Traub , Bio Builders is excited to have you here ! Skool Dads is more than just a group… it’s a movement of fathers committed to becoming stronger leaders, better men, and more intentional dads while building meaningful communities that create real-world impact. Skool Dads is all about: ✅ Dads building Skool communities together ✅ Sharing wins, lessons, and real conversations ✅ Holding each other accountable ✅ Creating stronger families and stronger futures ✅ Multiplying IMPACT together 🚀 Ryan and Brian have built something special — a brotherhood where dads support dads, push each other to grow, and lead with purpose both online and at home. We’re honored to have all of you here and excited to collaborate, connect, and build alongside such an amazing community of leaders and fathers. Drop a comment below, introduce yourselves, and let’s give the Skool Dads crew a massive welcome! 👏🔥