I was chatting with my client Nick on our call last week… About how there’s often a best type of client to go after if you want a low-stress, high-impact coaching business. You see… There's this weird belief that highly successful people don't need coaching. That once you master ONE area of life, you've somehow mastered them all. But that's complete BS. Take David Goggins, for example. (he came up in our conversation…) Dude's an absolute BEAST when it comes to physical and mental toughness. He can run 100 miles without training. Push through insane levels of pain. Break world records. No question - he's a master of discipline and pushing limits. But his relationships? 3 failed marriages. And doesn't speak to his kids. This isn't a shot at Goggins. It's proof that being world-class in one area doesn't automatically translate to others. I see this ALL the time with my clients. * CEOs who crush it in business but can't maintain a relationship * Fitness models who look perfect but are deeply insecure * Rich entrepreneurs who can't connect with their kids And here's what's eye opening... These "successful" people often make the BEST coaching clients. Why? Because they already understand the value of investing in themselves. They know that having a guide beats figuring it out alone. And most importantly... They've felt the pain of being great at something while sucking at something else. That's why I tell my clients: Don't be afraid to target successful people for your coaching. Their success in one area doesn't mean they don't need help in others. In fact... It often means they'll be MORE open to getting help. Because they know what it takes to master something. And they're tired of the gap between where they excel... And where they struggle. Just something to think about :-) Let's go!

Recently, one of my private clients - who specialises in addiction recovery - shared two interesting cases with me... The first was a meth addict living out of his car. Guy was driving Uber and making just enough to cover gas and feed his habit. No-showed twice for their calls. But the third time... he actually showed up. "Man, I'm tired of it," he told my client. "I'm in my mid-thirties, living in my car, and I want to have a life." They went through the financial discovery... Found out he was only working the bare minimum hours to support his addiction. My client laid out a simple path: Work more hours. Use the extra money to invest in coaching, heal his addiction, and transform his life. The prospect seemed fired up… Said he'd prove he could do it. Then ghosted. That same week, another prospect came at him from a different angle... "You know what? I was interested at first... but you've reached out WAY too many times over the last 3 days. You've completely turned me off." My client questioned his approach. "If someone was fully healed,” I explained. “They wouldn't get triggered by someone reaching out because they care." See, both clients were using different excuses... But they were running the same pattern. One disappeared without a trace. The other blamed "too many follow-ups." Both were avoiding the real work of transformation. "Look," I told him. "When someone's in that situation, you have to be strong... but not judgmental." You speak to their pain. You acknowledge their potential. But you let them choose it for themselves. Because at the end of the day... If anything they've tried before had worked... They wouldn't be in this situation. That's the real art of coaching challenging cases. Being direct without being pushy. Being caring without being soft. Being strong while maintaining empathy. Because sometimes... The ones who push back the hardest... Are the ones who need help the most.

Over the next few days I'm gonna lay out some advice for getting coaching clients in 2025. This advice is based on what I've learned while training thousands of coaches over the last two decades... Many of these coaches went from complete unknowns to making $10k, $20k or even $30k+ a month... While others were able to jump from struggling to get clients to having a fully booked practice and a business they can run from anywhere. So what I'm going to teach you works... You just have to follow the principles... And put them into action. So with that said... Let's hop into the first reality of getting coaching clients in 2025... And that reality is the market has changed. If you want to get clients consistently in 2025, you need to adapt to how people actually buy coaching today. Why? Because the old ways don't work anymore. I've seen it a million times. Coaches trying to build a following first... Or sliding into DMs... Or posting content 24/7... One way or another, they're following outdated advice that's wasting their time and energy. However... When you understand how the market works NOW... And you start using what actually works TODAY... And you see yourself getting real results... Then everything becomes so much easier. Because why would you keep struggling when there's a better way? It's like if you were trying to get somewhere using an old paper map... When you could just pull up Google Maps on your phone. Sure, both can work... But one is clearly more efficient. Point being... If you want to get coaching clients in 2025 and beyond... You need to adapt to how the market actually works... That way you'll get clients consistently... And you'll have a real business (instead of just hoping and praying like most coaches). So keep an eye out for my posts and emails… Because tomorrow I'm going to announce how YOU can get free access to the exact same system Hepke is using to go from 0 to 3 paying clients. Plus... I'll be announcing a live training where I'll show you exactly how to get $1,500+ clients without posting on social media.

I am fully responsible for everything I do in my life 💯 I am truly grateful for all my beautiful blessings I put my hope and faith in Jesus

I am fully responsible for everything I do in my life. I am truly grateful for all my blessings. I pray God guides and leads me with wisdom and love.