@Laura Paulina 1) What platform are you building your site on right now? WordPress 2) What are you selling first from the storefront? K-2 fun educational printables such as lesson plans, activity books, and coloring pages. I will be adding more items of interest in this niche within the next few months. 3) For the blog, what do you want it to do for you? I want to build trust, bring in search traffic, support my product sales, and eventually have a storefront on the website to bring in additional sales. I write articles on SEL, holidays, homeschool interests, etc. 4) For subscribers, what’s your lead magnet idea right now, even if it’s rough? I am working on creating a monthly subscription that will include an original themed storybook with reading comprehension, activity pages, puzzles, coloring pages, and games. This is something that I haven’t seen others offer. I also am working on a sampler freebie to showcase some of my products. This would allow me to add their emails to my list and then be able to market via emails & newsletter in the future. 5) When you say “welcome email sequence,” how many emails are you imagining, and what should they lead to, your storefront, a signature product, or a first small offer? When someone subscribes to my blog/website or one of my freebies, I want to have a series of maybe 5 emails spaced out in a two week period. One to welcome them, one to remind them about the freebie they downloaded, and then the other three to introduce them to myself & my work.