Right then, the main thing I would say is this: do not try to make every tool do every job. That is usually how people end up with six subscriptions and no clear system. I would think about it in three layers. First, use NotebookLM as your reference layer. It is a good place for source material, notes, and anything you want to keep grounded in actual information. For your dog training business, that could mean business notes, behaviour references, client handouts, training frameworks, and any material you want to build from later. Second, use ChatGPT Projects as your working layer. That is where I would keep the day-to-day stuff, like drafting posts, writing emails, planning offers, or turning your notes into something usable. It is better for active work than for trying to be a permanent knowledge base. Third, only build a custom GPT once you have a repeatable task that you keep doing over and over. That is when it starts to make sense. If you are still figuring out the workflow, a custom GPT can become just another thing to manage. My honest advice would be to start with one clear knowledge base, not five. Build the dog training business first, then create one useful output from it, like blog posts, client resources, or email content. Once that is working, then branch out into reactivity, puppies, anxiety, and the rest. A simple rule helps here: NotebookLM for source material, Projects for active work, custom GPTs for repeatable jobs. That keeps things tidy and stops the whole system from turning into a very expensive mess. And for the rabbit-hole problem, the answer is not more tools. It is fewer tabs and tighter boundaries. Pick one task, one tool, one outcome, and do not start something else until that first thing is done. Painful, but effective. Wishing you success Si