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Owned by Seb

For ambitious small-scale food producers, shops and food hubs that want to grow

22 contributions to Ooooby Academy
Automated notification for paused subscriptions
Currently there is no automated notification email when a customers pauses their subscription. Is this a feature that can be added to ooooby?
0 likes • 6d
Hi Lydia, please can you direct support platform queries to support@ooooby.com or via the green button on the dashboard? 🙏
Great community discussion this morning on Range Expansion / Custom Boxes
- Louise to send out some 'how to' information to support the discussion and various options available  - [The group] Manage Range Expansion: Establish a consistent and sustainable change management process for transitioning to custom box offerings by starting with small tests rather than large-scale adjustments. - [The group] Communicate Value: Develop a communication strategy to clearly articulate the value of local food systems and the justification for premium pricing on custom or bespoke boxes. - [Mach Vegbox] Determine bespoke premium: Use existing customer data to calculate a sustainable price premium for customised box options based on current spending habits. - [The group] Assess infrastructure capacity: Evaluate whether existing packing systems and facility layouts can support the transition to bespoke box production efficiently. - [The group] Update sales strategy: Shift focus toward promoting add-on products to increase average order value while maintaining logistical efficiency. - [The group] Adjust order cutoffs: Analyse current order deadlines to determine if later cutoff times can improve customer engagement and order flexibility. - [The group] Create communication plan: Draft a clear explanation for customers regarding business changes and the necessity of price adjustments to maintain local service.
0 likes • 16d
I've now added the recording of this session for those who are interested. You can find it here
Dislikes and exclusions
If you want to update your customers about this cool new feature why don't you pinch this gif I made?
Dislikes and exclusions
0 likes • Jul 8
Thanks @Laurence Jarrett-Kerr. How would someone go about doing that?
0 likes • Jul 9
OK. I was imagining that they'd need to create one with their own branding.
Lapsed Customer Winback campaigns
You all have databases of customers that have lapsed. We have ideas about how to wake these sleep beauties up. For some of you that have started doing winback campaigns using the tools, there is now a new hook that means we can now run it on a constant cycle rather than one off events. These campaigns work a bit like a personalised survey, asking why they left and then with bespoke answers depending on their response. This is about being genuinely helpful as many won't know you now sell eggs, or delivery to that other town now. For Soul Farm I have set up the winback campaign to happen 60 days after their last order. But I've also got an automation running for a day after they cancel. Just checking in... this is my first draft email. ---------- Hi {{contact.first_name}}, We're sorry to see you go... no hoops, no "are you sure?" maze. No are you sure sure sure!!! We're a small farm, not Netflix, so we'd never make you click through twenty screens just to leave. And you'll always be welcome back. A few things before you go... First, if you only meant to pause rather than leave, there's a feature for exactly that. You can set your holidays whenever you're away, and if you're the organised type you can add them all in batches at once. Instructions here: https://connect.soulfarm.co.uk/how Second, we'd love to know what led to the decision. A single line back to this email would genuinely help us do better. Was it the veg, the timing, the cost, or just life changing shape? Third, if it came down to money, we'd like to make staying easier: use XXXXX for 8% off your next few deliveries. And if now just isn't the season for it, there's one small thing that would really help us. If you know someone who'd love your slot, passing it their way makes a real difference, on a farm our size, every box on the round counts. Thank you for being part of it. Genuinely. Warm wishes, Laurence Soul Farm
0 likes • Jul 7
Thanks @Laurence Jarrett-Kerr 👍
Last chance email: exciting new feature
A new feature we have built and tested is now finished. This is an email that you design and gets sent every week without you doing anything. It compliments your sneak peak email really nicely which you will have to edit every week. See my post on weekly email cadence here: https://www.skool.com/ooooby-growth/classroom/9f02700a?md=b493fb3cc1cf4e54aa6ad575c33478ae
Last chance email: exciting new feature
0 likes • Jun 25
This is great, thanks @Laurence Jarrett-Kerr
1-10 of 22
Seb Mayfield
3
42 points to level up
@seb-mayfield-8477
Head of Business at Ooooby

Active 6h ago
Joined Feb 26, 2026
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