last case study i did, you liked it. here is one more. this time it's actually anti-case study: what i do not recommend doing. shout-out to @Des Dreckett - founder of the Content Revenue Lab - who brought this to my attention. let's meet Dee: - Dee has (had) Undeterred community on Skool - it used to be a free community, when i joined. and it had i think 800 or more members (can't remember) - he was trying to sell high ticket 1:1 or group to his members then, Dee went on a wild hunt 🏹 - he decided to remove all inactive members and got it down to 250 members or smth, cause he said he is not interested in lurkers and it should improve engagement and ranking of his community (that failed) - then, he decided to make his free community paid, and turned it into $75 /month - promising to kick ppl out shortly , if they don't want to pay. at this point i left. (that did not work either, apparently) - today, now, he decided to pause/close his community permanently i do not know exactly what was/is going on in Dee's head. i can only infer from what i see from the outside. ‼️ what we all can learn from this case study‼️ what i see, he was pretty consistent on Skool - posting, commenting, participating in other communities. he invested a lot of his time & energy on it. but i think here is where he went wrong: he thought he can sell high ticket right away and he expected different conversion numbers/ conversion time. and he did not have a clue how community plays a role in his business model/funnel when i observed Dee, i noticed too much agony, unrealistic expectations, and just lack of basic marketing and business strategy. sorry, Dee (he left my community btw). the bottom line: - he worked on tactical level, strategy piece was missing - the expectations were off base - nurturing takes time, long, long time - maybe the community vehicle is not the right vehicle for him and he needs to find a better one - final point is, he says he will do content instead. if he thinks content game today is easier - good luck!

When @Lidia Axe invited me to have a one to one call, I must admit I was a little apprehensive at first. In my early Skool days, I had lots of calls that ended up feeling like the whole world thought I had millions, when the reality was I had very little (in a financial sense) Anyway, I felt something might be different with this one, and boy was it! Within a short space of time she has imparted so much value and wisdom, with no expectations of anything in return. By the end, I felt clearer than I have for a long time, and that carried over into another conversation I had later that day and built further momentum. I don't want to give away too much too soon, but exciting things are starting to happen, and when I can, I will of course share with you all. Thanks again @Lidia Axe for this win and significant breakthrough moment.

Checkpoint 1 of 10 — You're at the starting line. You've heard of a pub crawl. This is the version where you discover incredible communities built for men, by men, over one weekend — learn something, meet someone, have some fun. Here's how it works: 👉 Visit each checkpoint community 👉 Drop an answer to the host's question in the comments 👉 Grab the link to the next stop at the bottom of each post 👉 Hit all 10 checkpoints = you get the swag bag — stacked with freebies from every host 🎁 This community — the 30-Day Skool Hackathon — is where coaches, experts & online educators come to build their Skool community from zero to 100 members in 30 days. Your question for Checkpoint 1: 💬 Are you currently running a Skool community, thinking about starting one, or just Skool-curious? Drop your answer below 👇 Then head to the next stop (might need to wait a bit till the host wakes up 😜): ➡️ Checkpoint 2 → Authentic AF by Andy Grant 👉 https://www.skool.com/authenticaf Tagging Hosts of this Crawl: @Andy Grant @Sean Hegarty @Joel Harris @Tanmay More @Maurice Chism @Alex Liquid @Chris Suckling @Andrew Kendall

If you joined this community, you’re not a consumer. You’re an action taker. Most people talk about building a community. You decided to build one. 👉🏻 So first things first: TAKE ACTION! STEP 1. Introduce yourself in the comments here: - Who you are - The outcome you want in 30 days - Your current stage (idea / validating / building / live) . PLS USE the poll or in the comment STEP 2. Do NOT Launch Yet (If You Haven’t) If you haven’t created your Skool community, pause. Action does not mean rushing. Start with Day 1 inside the Classroom and move in order. Clarity → Launch. STEP 3. Questions so far? Post them here or as a separate post in the Q&A category. Or in the relevant step. Public questions help everyone move faster. The rules are simple: - There are no stupid questions - The only stupid questions are those not asked No silent observers here. You joined because you want results. Let’s begin.

you've been waiting for it and... 🥁 here it is! Community Crawl, Male Edition! if you are new here, it's like a pub crawl, but with communities. why do it? as community owner participant: - get new members into your community - connect w/other community owners for future collabs - have lots of fun as community crawler: - join great communities - connect w/other community owners for future collabs - have lots of fun either way, you win! so, let's do it this weekend 🚀 want to be one of 8 participating communities? here are CONDITIONS to participate: - your community is focused on MEN or primarily have male audience - your community is FREE/FREEMIUM or have 7-day free trial - you are available this weekend to welcome new members + support other community owners - you can share a gift for participants who complete the crawl (optional) if you want to be one of the 8, let me know in the comments and i will send you the google form ⬇️ IMPORTANT: paying members of any of my communities get priority. upgrade to Premium at $5 per month / $50 annual for priority on ALL Hackathon events and activities, get access to all paid classes, get a spot in the Community Vault, and more.