Today, let's unlock the secret to e-commerce success by exploring the most important metric: Revenue per User (RPU). RPU is the average revenue generated by each customer—a vital indicator of your marketing effectiveness and revenue potential. Here's why it matters: 1️⃣ Marketing Optimization: Analyzing RPU helps you identify top-performing campaigns and channels, maximizing your marketing ROI. 2️⃣ Customer Lifetime Value: Increasing RPU boosts customer loyalty and repeat purchases, elevating overall customer value. 3️⃣ Personalized Experiences: RPU enables tailored experiences, driving engagement and higher revenue. Watch the full Video Breakdown below: https://youtu.be/I0UlczX0q1g

Video Link: https://youtu.be/pDCKICE_FIs Alex Fedotoff asked me to do a Masterclass for his community. So I sat down and analyzed what all of our Portfolio Brands that are currently crushing have in common... Whether that's Brands who are already at $100M/Year or Brands that started in the past 2 years, and scaled quickly. In this 45min Recording you will learn how to: - Craft marketing messages that cut like a knife through warm butter. - Craft unrivaled offers with great unit economics. - Craft ads that deliver 9.3X ROAS Watch here: https://youtu.be/pDCKICE_FIs If you enjoy this video and got value out of it, please share it with 2 fellow marketers :) Best, Carl

Video Link: https://youtu.be/6ANBFT81ZH4 This Video is a Recording of the Made Men Mastermind that we had in Dubai 2024. Arian Ghotbi for the first time ever shared how he was able to scale his brand LuxusBetten24 to over €2,000,000 per month with Google Ads. In this Video you will learn the complete Google Acquisition Strategy that led to a 7X ROAS and the most important lessons from Bootstrapping to 8-Figures. Here's the link to the presentation: https://docs.google.com/document/d/1sqx5DhHmyEVJkptTYk8Dgd88d5AoYJtlSpP0F8XFwPM/edit If you enjoyed this, share it with 2 of your friends :)

There's one thing that Carl never spoke about before on his YouTube channel, even though it's one of the most important aspects of CRO. It allows Carl's clients and the biggest brands in the industry to dominate the market: Big data intelligence. It's a really complex topic, so in this video Carl broke down the most important things that you need to do. You'll get the exact SOPs, so you can get a better understanding of your target audience and why your customers are buying from you. With that you can optimize your ads and landing pages to better resonate with the people that you actually want to reach, so they buy from you. You'll get access to Carl's SOPs and learn: - How the Accelerated Growth Modell works - How to data intelligence to increase conversion rate and AOV - How track data efficiently and generate data streams

60 of the best eCommerce Founder met in Barcelona for the private Accelerated Mastermind event An unseen density of high level Founders discussed the following topics: - Acquisition with Paul Franzreb (Ex Paul Valentine), Denys Lichtenstein (Sassyclassy) & Amin Siala . - Youtube & VSL Offer with Alex Micol (0-30 million in one year) - Retention & Backend with Alex Fedotoff, Martyn (Noobru), Adam Reed Later we were joined by a few special guests like Kinobody & Mike Thurston The learnings were endless. Here is the recap video!