They tell you to find high volume products and go deep. Works in the US with 330 million people. Backfires in Canada. On Amazon Canada we have about 1/10th the population. That means a BSR of 50,000 in Canada might only move 5-8 units a month. And here is the thing... that is actually fine. Because it also means WAY less competition. I am regularly finding products with 2-3 FBA sellers total where I can grab 25-30% of the buy box just by being in stock consistently. American sellers avoid Canada because the volume looks "too small." Good. Let them. Smaller pond, less fishermen. That is not a weakness, that is the whole strategy. Wide catalogue over going deep. 20-40 solid ASINs with consistent restock beats chasing one home run product every single time. That is the Canadian OA playbook, right?

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