Memorizing Sales Scripts: Every Which Way But Loose
If you're in the Premium group, you know @Jeff Lopez has some killer sales scripts in there. The absolute BEST way to remember the script is to USE it daily, in live calls, but that might cause you to waste good leads. I've found that if I memorize it beforehand, it becomes second nature. This is a GREAT way to improve your confidence if you're a newbie. IMPORTANT POINT: Don't wait until you have the script memorized to make presentations. You'll lose valuable time. By getting your brain used to delivering "under pressure" of the live call, you'll pick it up quickly. In my mind, it's important to do all this simultaneously. When I'm on a prospecting call, I always have the script either printed out or displayed on my second monitor. I've found that MEMORIZING every sales script word for word is the best way to maximize their use and truly MASTER the content. By knowing the scripts inside and out, up and down, Every Which Way But Loose, you'll become a master at using these scripts. If you feel like someone else's script isn't your style, then by all means re-write it in a way YOU would say it... but don't deviate from the meaning. The scripts are guidelines, not set in stone -- but the concepts are extremely important. In my younger days, I used to have a much sharper brain (before too many adult beverages removed brain cells, and after I bounced my head off the driveway falling off a ladder). I would memorize things quickly and retain them. Not so much any more.. Previously, I would record a script EXACTLY as it's intended to be used, with emotion, inflection, etc., and listen to it OVER and OVER and OVER until I had it down pat. And that still works for me pretty well. But I wanted to accelerate so my live performance would be better, no stumbling or fumbling. I asked my bestie GROK for memorization tips, including if the record and listen one. Here is the response: MEMORIZE SALES SCRIPTS QUICKLY Here are some proven, efficient methods to memorize and truly own the script quickly (aim for 1–3 days of focused practice, depending on length):