5 days live after having 100% payment holds. Still a lot to improve on the business but we move forward. Store is slowly starting to pick up. 1K Days soon!

Been dealing with some return request lately. Does anyone have a good flow/SOP on how to deal with this? For example what partial refunds to offer and when to actually let them return it. Do I let customers return it to my fulfillment in China? And what partial refunds to offer? I started with 10%-30% but no one accepts the partial refund

What should my home decor COGS be, and how do I find good suppliers, or what suppliers do most people use here?

US general store, feed-only PMax, 700+ products. Had good ROAS earlier this year, but lately it dropped — I think a lot of my winners were seasonal and faded. My old setup: one main PMax for testing → when a product hit ~10 orders at good ROAS I moved it to a separate winners PMax. Then I saw Chris say never move products out of the campaign they perform in 😅 Questions: 1. Best structure for a general store — main PMax + Standard Shopping booster for zombies/new products, or main PMax testing + separate winners PMax? And if winners get separated, do they stay in main too or get excluded? 2. New products barely get spend with 700 products in one PMax — booster campaign, or trim the feed to proven sellers first? 3. Once stable, raise budget daily when above break-even, or 10–20% every 3–5 days? Appreciate you guys 🙏

Hey guys, From Chris's course, I understood that when you scale a campaign, you should wait 3–5 days before deciding whether to scale again or downscale. I recently increased my budget from 50 to 60 (+20%). However, for the past 3 days, my ROAS has dropped and the campaign hasn't been profitable at all. After 3 days, would you recommend downscaling, or should I wait the full 5 days before making a decision?