Hey everyone! If you didn't sign up and/or missed the webinar this morning, you've gotta watch the recording below. It was awesome. Here's the quick rundown of what's inside (about 45 minutes): - The markets we'd actually buy in right now. Off-the-beaten-path locations where entry costs are lower, competition is thinner, and local demand is strong (Fredericksburg TX, Finger Lakes NY, Broken Bow OK, and more). - A live strIQ walkthrough. How we go from "interesting listing" to actual revenue and occupancy projections so you know if a deal pencils out before you waste weeks on it. - An $80K to $150K+ case study. A real property doing ~60% occupancy and ~$80K/year, and the exact playbook to reposition it to $150K+. - The design decisions that actually move revenue. Which upgrades drive ADR and bookings, and which "pretty" renovations quietly kill ROI. Lauren Sedlar from ALNU Design Co. and I walked through the full 7-step playbook, from picking the market all the way through design, branding, and the photoshoot that gets your listing clicked.