Hi all, here is the video I promised to make about converting clients from conversations. I would love to hear your takeaways as always. Overview In this masterclass, Julie Brown walks through one of the biggest struggles coaches face: how to turn conversations into paying clients without pressure, pitching, or manipulation. She strips away the myths around “sales tactics” and shows that the most powerful client creation tool is connection through service. Key Themes 1. Connection Over Pitching 2. Service Creates Safety 3. Invitations, Not Persuasion 4. Authenticity Wins 5. Redefining Enrollment Takeaways - You don’t need to pressure anyone to become a client. - Listening deeply and serving fully creates more trust than any sales script. - Invitations feel natural when they come from genuine curiosity and belief in the other person. - Client creation is about who you’re being in the conversation, not just what you’re saying. Action Steps 1. Practice Service-Based Conversations: three conversations this week where your only intention is to serve, not to sell. 2. Reframe EnrollmentInstead of thinking “How do I get a client?” — ask, “How can I make this conversation valuable?” 3. Create Invitations at the end of a meaningful conversation, extend a simple invitation:“Would you like to explore this more deeply in a coaching session?” 4. Reflect after each conversation, note what felt authentic, where pressure crept in, and how you showed up in service. Quotes From Julie - “Converting conversations into clients isn’t about pressure. It’s about presence.” - “You don’t need to pitch. You need to connect.” - “Every enrollment is an act of service and leadership, not persuasion.” - “When you take the pressure off yourself, you take the pressure off them too.”

Who do I need to be, to touch someone’s heart in five minutes, in ways no one else had and ever will? And I know the answer. Being Myself. My Document. And the day one also boils down to: The Power of Creation - of context - ⁠of commitment - for our clients (and ourselves) - ⁠of unconditional Love Also: „What stops me from / who do I need to be to LOVE PEOPLE I NEVER MET BEFORE - from the get go?“ Loving you all.

Hi all, I'm so grateful to have you join me here, I know using a different platform can take some getting used to. So to thank you, I'm going to be sharing lots of my take aways from the upcoming AJC Coaching Career School and want to make them as impactful as possible for you. So tell me, where are you stuck, what would move the needle and how can I help. Much love - let's get committed - Jules xx

Hello and welcome, I'm super excited to start building this community for Coaches who are ready and willing to go all in and grow their businesses. As with all things, we get out what we put in, so please don't lurk, post, ask questions, share advice with each other, bring all of you. Committed coaches show up. So pease introduce yourself, let us know who you are, who and how you help people and then give us one random fact about yourself. Much love Jules x