Grow is where the future of agri-food gets built. At a time when the world is demanding more from the systems that feed us, Grow stands at the intersection of trust, innovation, and impact bridging tradition with technology to create a more transparent, resilient, and regenerative future. This is bigger than agriculture. This is about rebuilding the relationship between producers, supply chains, consumers, and the land itself. It is about designing systems that do not just extract value, but restore it. Systems that honour the wisdom of the people who have worked the land for generations, while unlocking the power of modern infrastructure, traceability, decentralised tools, and real-world innovation. At its core, Grow is committed to nourishing people, animals, and the planet. That commitment is not a slogan. It is a standard. It shapes how food is grown, how supply chains are connected, how environmental outcomes are measured, and how value is returned to the hands that make it all possible. Because the future belongs to those who can do both: preserve what matters and build what is next. That is why Grow is building better agri-food systems for people, animals, and the planet systems rooted in stewardship, strengthened by technology, and designed to serve real communities in the real world. Grow is bridging tradition with technology to nourish people, animals, and the planet while building better agri-food systems for the world ahead.

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Come with me as we take a brief look into the popular, and infamous basil that Nathan at Bottomhill Organics grows. Nathan is a market gardener and is located in the sub-topics in the Lockyer Valley, SEQLD. Nathan sells all his produce directly to the customer at the amazing Northey Street Market in Brisbane. Nathan grows about 40 varieties and sells out every single week.

But did you know the full story? They are really owned by a massive conglomerate: The Wonderful Company. Who also own: • Fiji Water • Pistachios • Mandarins • Landmark Vineyards wine But the consolidation isn’t even the story, it’s how they produce these products. The latest data shows Wonderful Company was California's second-largest sprayer of paraquat, accounting for over 13% of the entire state's paraquat use. Paraquat is so acutely dangerous that the EPA itself warns "one sip can kill.” Just this week, a truck spilled Paraquat in Dorris, California. That led to a shelter-in-place of the ENTIRE city. All this to say, when it is produced on our food and drinks people don’t bat an eye. It’s not just ingredient labels for the Wonderful Company, this problem is a product of the entire industrial system. There is no fixing the grocery store. Everyone will be convinced of that the more we continue to uncover. Shopping from small farmers like you can do with the Localize - Farmers Market app will be the future of food. ~ Zephyr Zoidis

With everything going on this spring, I find these reports really interesting to read. It's time for a change in how we Farm!