Using Digital Press Releases To Get Exclusive Listings and Smoke Your Biggest Competitors
The Proof Stacking Strategy is perfect for Boutique Brokerages. My experience so far ... the big firms won't let their brokers use tools like websites for their brokers or Digital Press Releases. That gives you a huge advantage. Consider this ... Elon Musk starts a car company. In just a few years he's the dominant Brand in the EV car niche. He's running circles around Ford, GM and all the rest. These monster companies have factories, dealerships, engineers, designers, government relationships and money. Elon didn't have any of those when he started. So, how does this relate to you? When you give a presentation to get an exclusive listing, you can share examples of digital press releases for marketing your clients property. You can share with your client how you can achieve mass exposure not only locally, but nationwide and internationally ... even in small local markets nationwide. You can share how Press Releases like Business Insider can rank on Google in less than 48 hours. You can show them examples of press releases picked up by Google News. Google News is a big deal. Professionals in real estate like investors, brokers, architects, property managers who set up Google alerts will get the news in their email inbox. This is not just a national strategy but local. You can then take a screen shot of a Press Release and post it as an image on your social media channels. Press Releases are a massive form of Proof. They amplify trust. For Proof Stacking Members, I am going to offer the best deal with the best results on the market. They are going to be inexpensive with a huge ROI for you. Think about Elon. You may not build a car company, but you can dominate your market and blow the doors off your competition with marketing tools like Digital Press Releases.