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The WYN Inner Circle

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7 contributions to From Job to CEO The Experiment
I'll go first — here's my intro 👋
Since I'm asking you all to introduce yourselves, feels only fair I go first. I'm Niky. I live in New Zealand (yes, the time zones are genuinely chaotic 😂), I'm 18+ years into a senior leadership career in the public service, and I'm building my own business, right now, while still fully employed and wrangling a young family. Why am I doing this? Because I've always wanted to work for myself. Because I watched my Dad start businesses growing up and it never left me. And because pouring all this energy into a career where extra hours don't translate into extra reward stopped making sense a while ago. So here I am. Building in public. Sharing every experiment, every mistake, and every win, including the ones that are embarrassing to admit. Your turn. 👇 Drop your intro below, you can use this template if you need it: Hi! I'm [NAME], based in [COUNTRY] and I'm currently [JOB/SITUATION e.g. still in 9-to-5 / side hustle started / recently left]. My biggest challenge with building a business alongside work is [CHALLENGE]. I'm excited to [ONE GOAL]. Can’t wait to hear about you all.
0 likes • 9h
@Nicola Skeet
2 likes • 9h
@Nicola Skeet
One Win
It's May 1st for most of you (not me but who cares!) and we're four months into 2026. Drop one win from your business this year - big, small, embarrassing, whatever. First sale. First subscriber. Finally sending that email you'd been avoiding for three weeks. All of it counts. Go. 👇
1 like • 2d
@Niky Egerton Thank you!
2 likes • 2d
@Niky Egerton It has been one of the best feelings!
30-Day CEO Streak Challenge
Most of us don't fail because we don't know what to do. We fail because we don't stay consistent long enough to see results. So let's fix that. Right here. Right now. 🔥 I'm running the 30-Day CEO Streak Challenge: one small business action every single day for 30 days. No motivation required. Just do one action. Lets keep the engagement in this group alive! Already consistent? Perfect. Join anyway and lead by example. Just getting started? This is the simplest way to build the habit. 🔥 YOUR MISSION Do one action in your business every day. Show up here and track it. Keep your streak alive. That's it. No pressure to be perfect. Just show up. 🔥 WHAT COUNTS? - A growth action (new people finding you e.g. post in a Skool group) - A sales action (offer exposure: email your list about your offer - I know shocking, talking about what you sell) - An authority action (starting a conversation) - An optimisation action (improving something - fixing an email sequence 😉) If it moves your business forward, it counts. For CEO Dashboard owners, use your actions list! 🔥 HOW TO TRACK IT Comment below with 🔥 Day 1 and what you did you move your business forward today. Daily format: 🔥 Day 1 - Today I: [what you did] 🔥 Day 2 - Today I: [what you did] Miss a day? Your streak resets. Start again. No shame, just restart. The reward? Being able to share the results from taking consistent action because there will be results! 💡 The CEO Dashboard has a daily score and notes column built for exactly this kind of tracking. If you want to see the cumulative effect of 30 days of consistent action on your actual business numbers that's where you'll see it... I'll be doing this alongside you. Let's go. 🔥 Comment 🔥 Day 1 below to start right now. 👇
2 likes • 14d
@Niky Egerton it is. Especially how tired my thumbs are after the Community Crawl!!!
1 like • 5d
@Niky Egerton I was advised to post/respond at least to 50 posts a day. Well, I have surpassed that on most days since I have started. I had a little hiccup on Monday but here I am. The challenge comes when you have client obligations and other business goals. SO to give the short answer.... I am getting it done!!!!
Experiment #1 Update 10
Day 20. We're at 64. 🎉 Let's address the elephant in the room first. 10 days left. 36 members needed. I'm probably not going to hit 100. 😂 I'm calling it now so we can all move on and focus on what's actually interesting here 😉 Numbers: Members: 64 | Engagement: 78% | Discovery rank: 2,050 | Conversion rate: 16.7% | Days left: 10 | Still needed: 36 The wins this week: Discovery rank down to 2,050 from 2,238. Still moving in the right direction even in a quieter week. Conversion rate up to 16.7% from 13.4%. More people visiting the page are actually joining. The about page work is paying off. I got the 🔥 Which leads me to my favourite moment of this whole experiment. I've been doing a 30-day challenge to hit 10 Skool actions every day to keep my business momentum going, this started before I created this membership but I actually had no idea what I was entering. It came from joining a challenge in another skool group (The Solopreneur Initiative) but I've got to be honest, I thought I was joining just "do 10 actions each day on skool to grow" and the 🔥 emoji was just signifying that we were taking actions and were obviously awesome 😂... 6 days into the challenge and I finally realised that "get the FIRE" is an actual Skool achievement for doing exactly that and getting that 🔥 beside your name. I had accidentally entered a challenge I didn't even know existed and got part way through before I really knew what I was doing. 😂 The "ohhh duh" moment was very real. At least I caught up in time! 🫣 The real update: I've been less active in other Skool communities this week because I've been heads down setting up the June bundle and recruiting contributors. Something had to give. I'm also part of a bundle right now with the From Job to CEO framework as a free resource and I've had 40+ new subscribers have come through it in the last 3 days. I realised this morning I never included the Skool community link in the welcome email for those people. Updated it now but with 2 days left on that bundle... could have done better. 🙈
3 likes • 8d
You are a powerhouse!!!! Great content and inspiration!!!!
2 likes • 6d
@Niky Egerton
📣 Calling Contributors B2B Bundle - Ditch The Job Be A CEO
A few weeks ago I posted about hosting my first bundle in April. 571 signups. 310 net new subscribers. 21 contributors. I documented it so I could learn and do it again even better. Well. Here we go. The Ditch the Job, Be a CEO Bundle opens June 17 and I'm looking for contributors whose offers serve people building a business alongside a job. If your product helps someone who is still employed, still showing up to their career, and building something on the side, this is your audience. What fits: Business building - offers, pricing, sales, email lists, funnels Productivity and focus - time management, planning, systems Mindset and clarity - confidence, direction, the inside work This could be courses, templates, workbooks, GPTs, workshops (no 1:1's) and needs to be a paid offer you are going to provide for free (not a freebie). Practical and immediately useful. That's what this audience needs. What's expected: 2 emails to your list during bundle week + 1 social post (or email mention). Swipe copy provided. What you get: Your offer in front of a targeted list of employed professionals or just busy business growers who are already taking action. Not cold traffic. Not a generic business audience. People who signed up for a bundle specifically about leaving their job or making enough money to support themselves and building something real. Applications close 30 May 11:59 PM EDT. The sooner you apply the higher your placement on the bundle page. 👉 Ditch the Job Be A CEO Contributor Application Questions welcome 😊
2 likes • 9d
@Niky Egerton I sure will!!!!
2 likes • 9d
@Niky Egerton Most certainly!!!!
1-7 of 7
Maurice Chism
3
26points to level up
@maurice-chism-7249
Certified business coach, award-winning podcaster, and media entrepreneur helping you find your voice, clarify your purpose, and take bold action.

Active 3h ago
Joined Apr 16, 2026