@Mindy Molein The tool: My Website runs on WP, and I have the PrettyLinks plugin, which manages all links, including short links. An example would be the referral to this Skool [Linked Here] it, tracks, manages, categorises, shortens, updates & organises all my links, affiliate & internal. It's like Bitly on steroids; it saves me time and heartache. If i use a referral link, it's always a "PrettyLink"; same for email, content & socials. If the underlying link changes, the pubic link remains active & effective.... I change the target link once; everything else is automatic. I also have a clear picture of what's working (or not) without having to dip into analytics. Also helps to keep affiliate programs on their toes when you have independent tracking and stats. So many uses.... and yes, all my affiliate links for Skools are tracked by PrettyLinks