I came on in the first batch of coaches when the AAA Accelerator started back in 2023, as the outreach coach. Cold email and client acquisition was what I'd built my own business on, so that's what I coached. About two and a half years full time, thousands of calls with agency owners. I also built and recorded a lot of the outreach content in the program, so I know that side well. From there I started building automations and internal processes for the company, then moved into management. Now Product Manager @ Morningside, I run everything after someone joins: automations, customer success, coaching, moderation, content, support, product improvements, and this community. 👉 WHAT I DO About 99% of my time is on the backend now, making sure every piece after someone joins is in order: support, coaching, community, content, the systems underneath. I don't coach full time anymore, but I still see what the coaching team is helping with day in and day out, and I sit on a lot of the data across the program. So when it comes to how to approach something, I can usually point you in a useful direction. If something in the AAA Accelerator isn't working, that's on me. Same if you're in here and need a hand. 👉 HOW I CAN HELP YOU I've run a cold email and outreach company alongside this for years, millions of emails sent for clients, a lot of new business booked off the back of it. Long enough that I've made most of the mistakes myself. Plenty of people in here will out-build me on the technical side. What I know well is the step before that: finding businesses worth talking to, getting a reply that names a real situation, and turning that into a conversation that goes somewhere. Over the next few weeks I'll post what's still working in 2026, what quietly stopped, and the mistakes I see most often + some cool things we're working on at the AAA Accelerator. Good to meet you all, Nicholay.